There is big news on two fronts in the world of Klout. One is what many are calling “New Klout.” This is a whole new interface at Klout.com for Creating, Scheduling, and Measuring how you are doing in social media.
The other is an announcement by several sources, though not confirmed by Klout with all the details yet, that Lithium Technologies will be purchasing Klout for over $100 million.
Gina Carr and I wrote the book on Klout, literally. McGraw-Hill published our book Klout Matters: How to Engage Customers, Build Your Digital Influence— and Raise Your Klout Score For Success! last year and we have some opinions on both these topics. So, we put together detailed video for you explaining what New Klout is all about. We also gave our opinion on the proposed acquisition.
This can help you in your work with social media. It can also help with you connecting with others in your community more.
Check out this video and let us know what you think. I look forward to getting your thoughts and ideas!
All the best,
Terry
Terry Brock, MBA, CSP, CPAE
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