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Skinny Living— 3 Areas To Discard for Optimal Business & Living

Action Steps for Business and Life by Terry L. Brock

[Note: Treat yourself to the enhanced audio of this file (MP3 download or streaming— your choice!).  Scroll to the bottom and just click on the “Play” button.  I look forward to your comments and feedback in the comments section!]

Being “skinny” is a goal for many in weight loss.  Yes, I know that “skinny” is a relative term and is hard to define.  It varies for each person and depends on our perceptions.  What one would consider skinny is out of line for the other.  Here I’m talking about the kind of way a good friend would compliment you on how skinny you look after you really did lose some excess weight.

As with physical conditions where it is critical to get the expert advice of a trained health care professional, it is good to get advice from others in business whom we admire.  Let’s look at some of the areas where you need to focus on for being skinny in living to obtain optimal business.

Have you noticed that all customers don’t generate the same value for you?  Some are much more costly and frankly, not worth the effort.  Others are enormously profitable and you wish you had many more like them. Your goal in business is to “get skinny” so you cut out the “fat” of those customers who are bogging you down with needless energy- and cash-draining activities.

Now is a good time to start the preparation for your upcoming New Year’s Resolutions.  No, it is not too early to begin the process of thinking through what you’ll discard and eliminate from your business and your life those which drag you down and are not in line with your values.

Here are some areas of life and business that should be open to examination for some “weight loss” or lessening of importance in your life.  Others might be best eliminated completely.  My job is to raise the questions.  Your job is to decide what is right for you and your buisness.

1.  Activities.  What are you doing that really isn’t worth it?  What is a complete waste of time, money and effort?  What activities fall into the “nice, but not necessary” category?  What activities should be eliminated? You know they should be out of your life, but just need a push.  Consider this the push you need to get rid of those activities which no longer serve you.

2.  Toxic Relationships.  An old saying going around the Internet on FaceBook and Twitter now is, “Some relationships are for a season, some for a reason and some for a lifetime.”  When you have customers who are toxic, it is time to fire them.  Another great quote I recently saw on Facebook was “Sometimes, when you give up on someone, it’s not because you don’t care anymore, but because you realize they don’t.”  Recognize reality.  If you’ve tried and tried to make a relationship positive (in business or your personal life) and the other party refuses to embrace kindness, value-for-value and is actually harming you, wish them well and leave that toxic relationship.

3.  Subscriptions.  This relates to magazine and other subscriptions which no longer bring you value.  It also refers to commitments that were good in the past but no longer are beneficial.  This can be in the form of associations, clubs and other groups.  Unsubscribe to those subscriptions which no longer generate positive help for you.

Anytime is a good time to get on with “skinny living” for your life.  Get rid of “fat” that impedes you from achieving the goals you want.  In business, focus on those activities, customers and energies which generate a postiive bottom-line.  For personal relationships, make sure there is a value-for-value exchange.  If the situation is no longer a healthy, value-for-value relationship, examine it, and if it is necessary, eliminate it so you can have an ideal “skinny life” that is healthy and profitable.

So, what kinds of activities, relationships and subscriptions have you found best to eliminate?  How did you handle the emotions of leaving?  What advice would you give to others?  I look forward to hearing your comments below.

Terry Brock works with organizations to bring about positive change.  He is a member of the Speaker Hall of Fame and  a Certified Speaking Professional.  To find out how he can help your company, drop an email to Terry@TerryBrock.com or visit his website at www.TerryBrock.com.

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